In German industry a traditional way of thinking is that advertisement is not the priority to present your product, instead you need to produce the real quality and only then product itself will begin to advertise itself by the durability, stability and the quality of the materials they are made of.
With the German understanding of production and American classic way of shopping I would say Fry’s, Kroger, Ralphs ads are exactly matching this description. These ads don’t seem to be ones that want to convince you these products are the best. They are just normal lookbooks with the information of regular prices. But after using these products you will end up by saying these are really quality products without unnecessary advertisemts or overrating reviews. What we do here is to pick some good prices. However all products are actually on sale. You can see them all with using latest Fry’s food Ad Jan 23 2016 prices. So like the German industry I think we all need to think the overly advertised products may not be the best all the times.
FRY’S FOOD AD JAN 23 2016 PRODUCTS
- BUY 6 SAVE $3 deal featuring Doritos chips, Cheerios, Marie Callender’s, Dreyer’s ice cream $2.49
- PEPSI or 7UP, Tombstone pizza and California seedless mandarins ON PG 1
- GAME DAY food like party platters, shrimp platter, deluxe ice cream, Kettle brand potato chips, Kroger cheese $1.77 ON PG 2
- FLORAL sale including simple fresh bouquet, organic blackberries, organic kale ON PG 2
- DELI&BAKERY products like dip tray, chicken breast, angle cake, bone-in chicken wings ON PG 4
- PHILEDELPHIA cream cheese, organic cereal, International delight coffee creamer and more products ON PG 4
- BUY 6 SAVE $3 deals covering Tide Laundry detergent, oreo cookies, storage containers, Huggies wipes ON PG 4